By Rakesh Neelakandan

Content Specialist at StratAgile

“Sam’s are big stores in warehouse-type buildings aimed at small-business owners and other customers who buy merchandise in bulk. A membership fee entitles a customer to shop at Sam’s, which charges wholesale prices for name-brand, often high-end merchandise—everything from tires to cameras to watches to office supplies to cocktail sausages and soft drinks. If you’ve never been in one, they’re a lot of fun to shop…”— What Sam’s Club is in Walton’s own words.

… Walmart’s Digitally Transformed Sam’s Club and the PPID Model